The Early Hiring Dilemma: Assistant vs. Expert

This one’s for the entrepreneurs - the expert coaches, social media managers, designers, and other service providers. You know how to deliver incredible results for your clients. But, “they” forgot to tell you that being great at your craft doesn't automatically make you great at building the systems that power a thriving business.

You've figured out how to not only secure, but deliver for your clients. The work is flowing in. But now you're hitting capacity, working nights and weekends, and still coming up with new ideas you don't have time to implement. You want to grow, but it feels impossible without burning out.

The next step may seem obvious - hire an assistant. They're affordable and can take things off your plate, right?

But, here’s the thing. If your processes still live in your head, you're not sure exactly what needs to be delegated, or you need to turn ideas into action plans—that junior hire will just become another project to manage instead of the solution you were searching for.

You’ll end up spending time explaining tasks, providing multiple rounds of feedback, and often redoing work. Meanwhile, you're still the bottleneck for strategic decisions and business development.

There is another way. What if you brought someone in who could help you operationalize your big ideas, build sustainable systems, and who had the experience to work independently while you focused on what you do best?

That's exactly how I help growing entrepreneurs. I partner with service-based business owners to create the operational foundation that allows them to scale without burning out—and then help them build the right team when they're ready.

If you're feeling stuck between staying small and burning out big, let's talk. Schedule a call so we can explore how to get you out of the weeds and into sustainable growth.